The superpower of RFM segmentation for ecommerce
Recency, Frequency, Monetary (RFM) segmentation maps your customers smartly across their customer journeys. The superpower of RFM previously only accessible to enterprises is now available through a one-click install
Optimise email or message campaigns
Obtain higher retention and sales by sending the right email or message for each RFM segment
How it works Optimise
Intuitive segments
RFM segments are highly intuitive allowing ecommerce teams to create tailored marketing campaigns that make sense
How it works Segments
Granular reporting
Split your reporting over different RFM segments and gain a true understanding of what campaigns work in what part of the customer journey
How it works Reporting
Sync segments in all your ecommerce tools
Keep your audiences up to date in your tools for email, messages, ads, customer support and more
How it works Syncing
Audience analytics
Start talking to your customers like you know them, because you do! Detailed audience analytics give you a deep understanding of who your customers are
How it works Analytics
Segment builder
Create custom segments and audiences based on any data available about your customers, such as what they did on your website, what they bought, or how they interacted with emails or ads
How it works Custom
Start with a free RFM report
Receive an RFM report showing you exactly how your RFM segments look like, and how you can leverage this to improve retention
How it works Integrations