Microsoft Ads
Track Microsoft Ads conversions via the UET tag through Converge, with support for Bing Enhanced Conversions and Dynamic Remarketing.
What you get
UET tag setup
Converge loads the Microsoft Universal Event Tracking (UET) tag and maps standard ecommerce events automatically.
Bing Enhanced Conversions
Identity parameters forwarded for higher-quality conversion matching in Microsoft Ads.
Dynamic Remarketing
Product-feed events forwarded for Microsoft's Dynamic Remarketing campaigns.
Custom events
Forward any custom Converge event to Microsoft Ads.
Documentation
Reference docs for setting up Microsoft Ads with Converge.
Microsoft Ads as a destination
How Converge forwards conversion events to Microsoft Ads, including event mapping, deduplication, and configuration options.
Microsoft Ads as a marketing source
How Converge pulls Microsoft Ads ad spend, campaign, ad set, and ad-level performance into your unified reporting.
All Microsoft Ads connections
7 pre-built source pairs ready to ship.
See Converge in action
30-minute walkthrough tailored to your stack and channels.
Book a demo