Marketing analytics

All your marketing questions answered

Pool ad spend, website behavior, attribution, and revenue in one place. Build any dashboard, slice on any axis, answer any marketing performance question.

Converge pacing table with per-day conditional formatting
BI for marketers

A complete BI tool, made simple

Every metric, breakdown, and dashboard your team needs, all without SQL.

1 dashboard for all KPIs

Conversions, behavior, and spend in one real-time view, blended across channels.

Sessions184,302
Ad spend$48,219
New customers1,247
Conversion rate2.4%
Revenue$124,832
CAC$38.66
New visitor %68.4%
Meta CPC$1.84
Contribution margin38.6%

Build the exact metric you need

Custom metrics like CPA or contribution margin, plus ad platform metrics like CPC, CPM, and CTR with one click. No SQL required.

Orders1,247
Ad spend$48,219
Ad spend$48,219
Orders1,247
CPAAd spend ÷ Orders$38.66
ProductCPAMargin
Hoodie classic$22.4038.6%
Pullover black$28.9041.2%

Find top-converting pages

Sessions and conversion rate per landing page, by channel or campaign.

Top landing pagesBy conversion rate
Last 7 days
URLSessionsConv. rate
/products/hydration 2,340
6.2%
/landing/spring-sale 1,980
4.8%
/blog/skincare-tips 1,640
3.4%
/shop/best-sellers 1,210
2.1%

Performance per product

Revenue, margin, and ad performance per SKU, spot what's driving growth.

Product name Last 7 days
Product Revenue Cont. margin
Vitamin C Brightening Serum+ 3 variants
$49,562 $26,348
Hyaluronic Hydra Cream50ml · 100ml
$36,068 $18,872
Retinol Renewal Night Oil8847295614023
$20,761 $10,894
Daily Mineral SPF 50+ 4 shades
$10,551 $5,234

Understand LTV and retention

Lifetime value and retention over time, broken down to compare cohorts.

Revenue per customerBy acquisition cohort
Cumulative
M0M1M2M3M4M5 Dec$48$74$89$98$104$108 Jan$52$79$93$102$107 Feb$51$78$91$99 Mar$54$82$94 Apr$56$84 May$58

Visualize however you like

Line, pie, and bar charts, tables, and stat numbers, any metric you need.

Revenue30d
ROAS+12.4%
4.82×
Channel mix
  • Meta42%
  • Google36%
  • Other22%
Top campaigns
  • LAL_Purchase5.2×
  • Brand_Search4.8×
  • RTG_30d3.6×
A complete BI suite

All the depth and flexibility your marketing team needs.

Built to answer all marketing questions, not a subset.

Real time by design

Revenue, spend, and website data land in dashboards in minutes.

Full-funnel website tracking

Every page view, click, and event your team needs, ready to query.

Correctly blended numbers

Every dollar of spend connected to revenue across every channel.

Built for complex businesses

Multi-store, multi-region, multi-product. Slice on any axis.

Export anywhere

Send any insight instantly to CSV or your warehouse.

Profitability included

Plug in variable costs, measure down to contribution margin.

Companies that run on Converge perform better

Plugs into the stack you already run.

40+ integrations across ecommerce, ad platforms, email, and analytics.

See Converge in action